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1 competitive advertising
publicité f concurrentielleEnglish-French business dictionary > competitive advertising
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2 competitive
competitive [kəm'petətɪv](a) (involving competition) de compétition∎ he's so competitive il a vraiment l'esprit de compétition(c) Commerce & Economics (product, price) concurrentiel, compétitif; (company, industry) compétitif;∎ in a competitive marketplace dans un marché de concurrence;∎ to offer competitive terms proposer des prix très compétitifscompetitive advertising publicité f concurrentielle;competitive analysis analyse f des concurrents;competitive bidding appel m d'offres;competitive edge (léger) avantage m concurrentiel;competitive examination concours m;competitive game jeu m de compétition;competitive scope domaine m concurrentiel, champ m concurrentiel;competitive society société f de compétition;competitive sports sports mpl de compétition;competitive strategy stratégie f concurrentielleUn panorama unique de l'anglais et du français > competitive
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3 competitive
(product) concurrentiel(elle); (company, price) compétitif(ive);∎ to offer competitive terms proposer des prix très compétitifs;∎ industry must become more competitive l'industrie doit devenir plus compétitivecompetitive advantage avantage m concurrentiel;competitive advertising publicité f concurrentielle;competitive analysis analyse f des concurrents;competitive awareness sensibilité f compétitive;competitive bidding appel m d'offres;competitive edge avance f concurrentielle;competitive marketplace marché m de concurrence;competitive position position f concurrentielle;competitive positioning positionnement m concurrentiel;competitive pricing fixation f des prix compétitifs;competitive scope domaine m concurrentiel, champ m concurrentiel;competitive strategy stratégie f concurrentielleThe new, new thing is really serious. The impact of publicity on the Internet is fast and global - instantaneously everywhere. I first noticed it in action three years ago when a client called to complain that its competitor was getting tons of publicity and the client wasn't. I was stunned, because we had just done a competitive analysis showing our client had dramatically more publicity.
См. также в других словарях:
competitive advertising — Advertising that contains basically little information and is used only to allow a producer to maintain a share of the market for that product … Black's law dictionary
competitive advertising — Advertising that contains basically little information and is used only to allow a producer to maintain a share of the market for that product … Black's law dictionary
competitive — adjective 1 a competitive situation is one in which people or organizations try very hard to be more successful than others: an extremely competitive market | highly/fiercely/intensely competitive: Advertising is an intensely competitive business … Longman dictionary of contemporary English
competitive — com|pet|i|tive W3S2 [kəmˈpetıtıv] adj 1.) determined or trying very hard to be more successful than other people or businesses →↑compete, competitor ↑competitor ▪ Some US industries are not as competitive as they have been in the past. ▪ The team … Dictionary of contemporary English
Advertising Checking Bureau - ACB — An organization that serves the trade promotion industry by developing and managing incentive programs. The Advertising Checking Bureau (ACB) also offers a variety of additional services to companies, including advertising tracking, brand… … Investment dictionary
Competitive Enterprise Institute — Motto Free Markets and Limited Government Established 1984 … Wikipedia
Competitive Foods Australia — Pty Ltd (CFA) is the largest franchiser of restaurants in Australia. It is owned and operated by Jack Cowin. Its units include Hungry Jack s, KFC and Domino s Pizza. Contents 1 Holdings 1.1 Domino s Pizza 1.2 Fasta Pasta … Wikipedia
Competitive intelligence — A broad definition of competitive intelligence is the action of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors and any aspect of the environment needed to support executives and managers in… … Wikipedia
informative advertising — Advertising that gives information about the suitability and quality of products. To be contrasted with competitive advertising … Black's law dictionary
informative advertising — Advertising that gives information about the suitability and quality of products. To be contrasted with competitive advertising … Black's law dictionary
competitive separation — /kəmˌpetɪtɪv sepə reɪʃ(ə)n/ noun a guarantee that rival products will not be advertised directly before or after a particular advertisement ● If our advertising campaign is to be really effective, we must insist on competitive separation … Marketing dictionary in english